Secrets of Article Writing – How to Start an Event Planning Business
Using articles to promote your products and services works very well and it’s the technique used by thousands of marketers online. How to Start an Event Planning Business. You create an article and submit it to one of the better article directories. These articles will generate to your list the type of people who are interested in your products and services provided of course you write the articles to a specific format.
Now if you have high ticket products or services that you wish to sell then it’s important that your articles attract the right type of client to your list – you need people who are interested in achieving whatever it is you promise on your site. And obviously if your products are high priced, then you need to attract the type of client who is willing and able to purchase these products.
The Way you Attract a Client
The way you do this, the way you attract a client that is willing to spend money on your type of product or service is to exclude those that cannot make purchases and you do this by excluding them in your articles. How to Start an Event Planning Business.
Let’s say for example that you have a spiritual site and your goal is to help others achieve peace and harmony in their life. You have created a best-seller e-book which you sell for $50 and you are ready to move up to the next level.
You can either create a program for which you sell for $250, or you can create a program which you promote for $2,500. You then decide to create a program that you will market for $2,500.
When you write your articles to attract the right type of buyer who will purchase your higher ticket product its important that you target your article to the group of people that can afford and are willing to make such a purchase. Also read the following article event planning business.
One such group might be executives, managers or How to Start an Event Planning Business owners. So when writing your articles to this group of people, your article should be totally different than an article written for stay at home mums. Can you see the difference?